So having this ritual of watching a movie every tuesday has become a part of my university life now. This week’s movie was the September Issue. Anna Wintour, the legendary editor-in–chief of vogue magazine 20 years is the most powerful figure in the fashion industry. With the filmmaker R.J Cutler’s new film, the september issue, takes the viewers inside the world of vogue and fashion. He takes us through Fashion shows, shoots, re-shoots and into closed-door staff meetings. Every August the readers and people are waiting for the September issue of Vogue to read. The 2007 issue (September one), was and remains the biggest ever, weighing over 4 pounds!! phew! That issue sold over 30 million copies and impacting the $300 billion global fashion industry.
The relationship between grace Coddington and Anna Wintour is of 20 years, one creative director and fashion genius. They are perfectly synced with the age-old conflict between creator and curator. One can see Coddington getting angry and upset as she had re-shoots spread which wasted over $50,000 because Anna decided she didn’t like the some of the images shot. Vogue has been the most powerful and best fashion magazine for me and I believe for every other person also. The september 2007 issue of vogue, that year’s annual Fall fashion issue, became the biggest single issue.
The fashion shoots always had to tell the story. The ice Queen (Candy Pratts) decided to change one of decided themes last minute and this created a panic as the merchandise had to arrive on time so that work could be done and send the photos for printing. Celebrity culture has become popular and overwhelming in the fashion industry and this is the reason why the choose celebrities for their magazine cover. For september 2007 issue of Vogue, Sienna Miller was chosen to be on the cover page of vogue. The shoots happened in Rome and near Coliseum.
This is a film which every fashion student should watch, especially who wants to work in a magazine as a stylist or editor or a writer, this has given quite a good insights of how a fashion magazine and fashion goes hand in hand.