Today is very important for me, as I have completed one full month of blogging, about my course, my experiences, tips on styling and other stuff. So today I will be talking about the importance of logo as brand and what it means to the consumer. A brand identity has a logo, image, copy and consumer. For the brand to have successful logos and create the essence of the brand, it needs to have visibility, perfect application of the design, simplicity or universality, color, timelessness (like Chanel). The logo of the brand in a way does persuade the consumers with the type of fonts are being used. For example, Calvin Klein, if we analyze the logo and the image of brand then we see, that is recognizable, influential, beautiful, simple and unisex.
hope you guys liked it! 🙂